3 tips for better writing on your craft blog

by kath_red on 04/04/2009

in Blogging Tips


Starting a craft blog can be a fun but also daunting prospect. If you are a blog lurker and eager to start your own blog but not quite sure what to write or if you already have a craft blog and would like to build your audience and participate more fully in the craft blog community – then tune in over the coming weeks for tips and ideas on how to build a better craft blog.

Writing is an essential element for a better craft blog. The most successful craft blogs – the ones that have almost a cult following, are the ones that have just the right combination of personal and creativity topics covered in their blog writing. They are easy to read, funny and wise, interesting and personal (but not too personal), they give advice and share their ideas but also show their human frailties. Soulemama and posie gets cozy are two examples.

1. Edit your words before hitting publish.

Before you hit publish on your post, make sure you read over what you have written and make sure it is what you want to say. Writing on a blog is difficult to undo, once its out there – it is out there. Even if you delete the post afterward it is still out there – published in your rss feed.

2. Good writing is simple, conversational, anecdotal and friendly.

Writing like this however takes practice. Don’t expect to be a great writer overnight. Choose one interesting thing to discuss at first, write a little about your personal life – discuss your children, work, homelife – no need to discuss all the gory details, just the interesting snippets, discuss your latest project, your exciting news, share your joys and adventures and your latest craft obsessions. Be honest with your readers, be a friend – but you don’t have to tell them everything.

3. You don’t have to write about your personal life

Writing about your personal life is not mandatory, you don’t have to tell the world about your nervous breakdown or marriage breakup. Its fine to keep on topic and write only about crafting, making, designing, art or whatever your latest creative endeavour is. Discuss your creative process, your inspirations, your design ideas, your craft successes and failures, but a little window into who you are helps to build a loyal audience.

Combine the personal

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{ 9 comments… read them below or add one }

1 Amy April 4, 2009 at 8:39 pm

This post seems to have cut off… it ends mid sentence and there are only two tips.


2 jessa April 4, 2009 at 9:44 pm

Maybe they did it on purpose? To make the first point about proofreading extra clear? Or maybe it wasn’t on purpose and that first point is extra ironic?


3 kath_red April 4, 2009 at 10:34 pm

love you guys – glad you are reading!


4 Shoveling Ferret April 4, 2009 at 10:49 pm

Thanks for the tips, I love browsing whip up!


5 IamSusie April 4, 2009 at 11:56 pm

These are good tips. I think the single most important thing for a craft blog is decent photographs that aren’t taken in grey shadows. A good craft blog can be photographs and coherent captions… and spell check is really helpful!


6 Sarah April 5, 2009 at 4:14 am

It probably also helps if you live in Portland, Oregon. Is it just me or do all the best craft blogs come from there???


7 Diana April 5, 2009 at 9:41 pm

Great advice, thanks! It does take a bit of practice to get into the writing “groove” on a blog. I think a sense of humor helps…


8 amy April 9, 2009 at 11:00 am

i’m loving this series, thank you!


9 Stephen Lato June 8, 2011 at 2:30 am

I am about to start a craft blog and I am very new to bloging. I am going to replace two full time jobs with crafts and it is going to take a whole lot of people and God for me to become a “self made man” Thanks for the help.


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