3 design tips for your craft blog

by kath_red on 02/05/2009

in Blogging Tips


Starting a craft blog can be a fun but also daunting prospect. If you are a blog lurker and eager to start your own blog but not quite sure what to write or if you already have a craft blog and would like to build your audience and participate more fully in the craft blog community – then tune in over the coming weeks for tips and ideas on how to build a better craft blog.

A well laid out and attractive blog is essential if you want your audience to stick around for any length of time. Here are a few design tips to think about when setting up your blog. Don’t worry html is not essential. Most blog hosting sites such as blogger and wordpress and typepad offer standard templates which can adjusted to your liking or used out of the box.

Think about a good combination of functionality and style when designing your blog/website.

1. Colour (color): Thinking about colour – font colour, background colour, heading/header colours are very important – colour not only is the first impression your blog gives but it is important for readability.

  • Colour is emotional – think about what you want to say with your blog. Orange, red, burgundy – for action, white, pastels and grey for soothing soft emotions.
  • Limit your colour palette so as not to overwhelm and create a chaotic feeling.
  • Background colour – I really do suggest white as a background to text and images, rather than black or some other colour – as it makes reading easier and sets off images perfectly
  • Colour resources: suggested colour themes : colour palettes : colour schemes :

    2. Font: Make reading your blog easy – choose easy on the eye colours – not too light – not too bright – and think about the font type – something simple is best – not too big not too small not too fancy. You might want to consider a different font for headings – and also spacing between lines and different fonts for links to help them stand out a bit more.

    Whipup has recently updated our font – using a slightly darker grey for the main font, slightly increasing the width between lines – and making the link font brighter and larger. All of this means its easier for readers to navigate the page.

    Font for web resources: best font for web article : font explanations for the web :

    3. Layout: Again making your site easy for readers to navigate should be your main aim.

  • Make the pages you want readers to go to easy to find. Use tabs underneath your header or links in your sidebar.
  • Make your contact page easy to find and have an email contact on your contact page.
  • Have a simple header that reflects your style and content of your site. Don’t make your header too big – consider what readers will see when they first arrive at your site – if they have to scroll down the page too far to get to the content they may not bother.
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    { 4 comments… read them below or add one }

    1 dulcet May 2, 2009 at 11:33 am

    Another thought on colors–it’s surprising how many people have some degree of colorblindness. Most of it has to do with reds and greens. I’ll never completely understand, but my son just doesn’t recognize some colors as being in the green family. So depending on the background and text colors, some words almost disappear. Just something to be aware of.


    2 kath_red May 3, 2009 at 12:09 am

    thank you Dulcet for the feedback on this post. Just goes to show how important colour is and how different it is for different people.


    3 Rachel May 5, 2009 at 4:36 pm

    Thanks you for posting this! Every once in awhile I’ll come across a blog that I have to highlight to read. Colors and fonts are so important. I’ll be linking to this.


    4 madelyn June 3, 2011 at 8:26 am

    Very helpful tips! I tried to improve make my craft blog after reading this article. ^_^


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