Whip up is for experimentation, innovation, self expression and the sharing of information and ideas.
Whip up is against mass produced small plastic crappy stuff designed specifically to extract money from wallets, last less than 10 minutes and spend eternity in landfill.
Whipup is about taking time out of your hectic schedule to make. To make something by hand. And by making something by hand instead of buying it, you achieve personal satisfaction, then by teaching yourself and others new skills you will enjoy life more fully.
Whipup is for the slow movement, slow cooking, slow living, slow schooling, slow sundays, slowly enjoying life. By living life out of the fast lane we will hopefully notice more, learn more, enjoy our children, friends and family, enjoy our time doing the things we love.
Whipup values time over money, values skills over things, and is for creating a space in a hectic life for making.
Whip up is all for the handcraft movement.
Some people say Whip up should be against frilled toilet roll holders, but I say if they are made with love then why the hell not eh!
Whip up is against such polarised views as for and against stuff.